This class is about delving deeper and developing a more immersive read-out of your research results. Learn about inviting your stakeholders to really understand learnings through co-creation sessions and creative thinking about next steps. Key output: Impactful and shareable presentation with relevant artifacts
These are 8-week programs that include weekly modules with assignments and usually start 2 times a year.
Global Research Bootcamp
An 8-week bootcamp that helps you to get the most out of your in-house research efforts - consisting of 7 modules that cover everything you need to know to get started on doing global research, whether F2F or remotely. The bootcamp ends with individual tutoring where you can ask questions and get relevant ideas and solutions for you and your team.
Week 1: Embarking on Global Research Week 2: Apples to Oranges Recruitment Week 3: Getting Out Into the (Digital) Field Week 4: Interviewing Users Week 5: Simultaneous Multi-Market Studies Week 6: Reporting on Multiple Markets Week 7: Extending the Shelf-life of Data Week 8: one-to-one tutoring and wrap-up
An 8-week masterclass on the most ins and outs of research that will make you think differently and holistically - consisting of 6 modules and 2 individual check-ins, this masterclass is designed to get into the nitty gritty of designing and conducting research, delivering insights that go beyond a report, and ultimately making your research inspirational.
Week 1: Design Thinking Week 2: User Journey and Persona Development Week 3: Storytelling and Impactful Presentations Week 4: individual check-in (30 min) Week 5: Service Design Frameworks Week 6: Creative Techniques and Tools Week 7: Insight Activation Week 8: individual check-in and wrap-up (30 min)